A B O U T   U S

Vernacular is a contemporary womenswear + lifestyle brand with a unique point of view. Our style is best described as East Coast classic with a West Coast Vibe. Born in 2013 out of a desire for an approachable + economical shopping experience that is curated + on-trend, Vernacular is lead by a husband + wife team. Kris + Chelsea work with a handful of manufacturers both in the United States + from around the globe. Our selection of apparel, accessories + decor change frequently to keep up with trends, so there's always something new. Working with our manufacturers and hand-makers on new + exclusive pieces is one of the great thrills of our work!